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About
Identidad Technologies
is an ever-evolving company
that prioritizes innovation and leverages its experience to offer an extensive portfolio of solutions for the telecommunications industry is an ever-evolving company.
Finance
Commercial Team
Research & Development
Quality Assurance
Business Development
Network & Infrastructure
Marketing
Operations
Our Technological Platform
An avant-garde working model
Our proprietary state-of-the-art developments
Our in-house developments are exclusively available in all our portfolio offerings and are up to date with the latest technology and fraudulent modalities to guarantee our clients optimal productivity, profitability and network performance.
Identidad Technologies in Numbers
22+
years experience in worldwide voice and SMS markets
1,730,634,665
voice minutes in 2022
(19% increase versus 2021)
14%
years experience in worldwide voice and SMS markets
1,152,673,780
A2P messages in 2022
(17% increase versus 2021)
CPaaS
is an important growth alternative
Communication Platform as a Service
(CPaaS)
The capability to provide real-time, cloud-based omnichannel communications via a platform or API to connect brands and consumers at scale
SMS dominates CPaaS throughout the forecast period, though its share of spend drops year-on-year as other channels experience strong growth. In 2020 SMS accounted for 75% of total spend, 62% in 2022, and down to 50.1% in 2026. In terms of actual brand spend over CPaaS during the forecast period, it will more than double on SMS from $12.7 billion to $26.4 billion.
CPaaS Channel Breakdown
PRIMARY
SECONDARY
TERTIARY
VOICE
SMS
In-app push push notification
Apple Messages for Business
OTT messaging app
Apple Messages for Business
Social Media
Facebook Messenger
WebRTC
MMS
Viber
The Whitelabel CPaaS built for Carriers
Start offering communication services with you own brand and rates.
Versatile plug-and-play omnichannel communication platform
Expand your corporate portfolio and capitalize untapped opportunities
Yellow Push is the tool that enables carriers to expand their corporate portfolio. As the world and the landscape of communications undergo changes, the needs of companies and clients evolve. YP serves as the means by which carriers can provide an omnichannel communication platform to their corporate clients, offering their own brand and rates. This approach allows carriers to protect their existing territory in terms of voice and SMS services while capitalizing on untapped opportunities, such as WhatsApp and other channels.
Offer your clients a Self-Service Messaging Platform for bulk, 2-way, and automated messaging.
A white label solution: Set up your trademark, visual guidelines and rates to start offering your customers the communication services under your own brand.
In-house built Communication Platform As A Service (CPaaS), with administration and billing systems to easily manage your end-customers.
On-Demand platform that allows to build on-demand multichannel customer engagement communications solutions.
What We Offer
Scalable
Experience with direct sales and channels
In-house development team
24/7 Quality Assurance team
Sales Engineer assigned to client’s B2B sales team
Experience managing enterprise traffic
Global Reach
world-wide traffic
World-wide presence
Experiences staff with extensive global market regulation knowledge
INVESTMENT
No Infrastructure Investments required
Pricing per interaction (message, Voice, email,
WhatsApp notification, others with open API)
Investment costs transferable to end-customer
Investment costs transferable to end-customer
No Infrastructure Investments required
InvestmentLet’s dig deeper into Yellow Push’s White Label Advantages
Branding
Change intefase's colors and add your corporate logo.
Rates
Create personalized company accounts and generate account profiles for specific platform users
Profile Creation
Define company levels and appoint SMS, Voice, Whatsapp and other rates accordingly.
How does it work?
Easy to use platform
Marketing tools for teams to create comprehensive Communication campaigns via SMS and Voice, as well as a proprietary integrated shortlink creator and Contact Management features, among others.
APIs
Integration Tools for third-party developers and technical teams to incorporate SMS, Voice and Whatsapp APIs (among others) to their own products and enhance UX for their users.
Features:
Manual campaign creation
SMS - BULK & AUTOMATED
The Platform - Online Campaign Portal
API integration (automated SMS)
Contact segmentation
Self-service
Propietary Shortlink service
White Label Availability
Campaign scheduling
Global reach
Ready-to-go Campaign Templates
Real time reports
The Platform - Online Campaign Portal
Voice – Bulk & Automated
via Text-to-Speech
Features:
Manual campaign creation
Campaign scheduling API
integration (automated Voice)
Contact segmentation Self-service
Global reach White Label
Availability Blacklist Charged per
English/Spanish Voices
One-stop-shop for developers and tech-based companies to integreate
their systems and send notifications via easy-integration APIs on diverse channels
Available APIs:
Single-SMS API
Voice Blaster
Bulk SMS API
Whatsapp OTP
Under Development:
Whatsapp OTP
BCS
The Platform - Online Campaign Portal
Apart from Portals and Interfaces to generate campaigns, Yellow Push has also developed APIs for third-party developers to easily integrate and use SMS, Voice & Whatsapp to notify their relevant system’s events to their company’s customers.
Use Cases
1. One Time Password
3. Automated Marketing Campaigns
4. Banking Notifications
5. Ecommerce Traceability
Thorough & simple documentation
Dedicated Technical Support
Features:
Industry-level security standards
Thorough & simple documentation
Testing Environment
Dedicated Technical Support
2. System Notifications
Features:
Industry-level security standards
Thorough & simple documentation
Testing Environment
Dedicated Technical Support
API: Transactional SMS
Developer Tools - API Portal
Testing Environment
API: Whatsapp OTP
2. System Notifications
1. One Time Password
3. Promotional Content
4. IVRs & Chatbots (Coming Soon)
Use Cases
API: Transactional Voice
1.One Time Password
2. Other 2nd Factor
Authentication Methods
3. Text-to-Speech Campaigns
Use Cases
Features:
Industry-level security standards
Roadmap 2023
Features:
Q1
Q2
Q3
Q4
New Features
New Comm
Channels
Infrastructure
Customer
Support
Shortlinks
SMS open rate
Carrier Profile
Templates
Contact Module
Shortlink Performance
Transactional
SMS API
2FA - Voice
Text2Speech
campaigns
Whatsapp OTP
Facebook/IG*
DIDs*
RCS*
Multitenancy
White Label
Infrastructure
Maximum SMS
amount
Improvement
Customer Service 1.0
Customer Service Portal
UX improvements
Designer Studio
Industry Templates
Carrier Balance Control
Advanced
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